Client: Unesco - The Cookie Factory
Work: Activation
Location: France
Date: 2021
Details: In collaboration with MakeMePulse, we created a fun-looking browser extension with an underlying serious topic in aid of UNESCO’s Recommendation on the Ethics of AI.
Assume a new identity using #TheCookieFactory to see how data is harvested in real-time 🍪🍪🍪
Awards:
✏️ D&AD Awards 2022
🥇 Eurobest 2022 / Data Storytelling
🥇 Grand Prix Stratégies 2022
🥇 Club des DA 2022 / Tech & Innovation
🥇 Club des DA 2022 /Motion Design
🥈 Club des DA 2022 / Direct Innovation
🥉 Club des DA 2022 / Great Cause
Work: Activation
Location: France
Date: 2021
Details: In collaboration with MakeMePulse, we created a fun-looking browser extension with an underlying serious topic in aid of UNESCO’s Recommendation on the Ethics of AI.
Assume a new identity using #TheCookieFactory to see how data is harvested in real-time 🍪🍪🍪
Awards:
✏️ D&AD Awards 2022
🥇 Eurobest 2022 / Data Storytelling
🥇 Grand Prix Stratégies 2022
🥇 Club des DA 2022 / Tech & Innovation
🥇 Club des DA 2022 /Motion Design
🥈 Club des DA 2022 / Direct Innovation
🥉 Club des DA 2022 / Great Cause
The squad:
(ECD) Alexander Kalchev, (CD) Alexis Benbehe & Pierre Mathonat, (CW) Lucie Guidon, (AD) Shanel Redzheb & Charlotte Faurisson, (Partners) MakeMePulse: Gregory Bruneau & Juliette Desbois, (AM) Vincent Léorat, Mathieu Bliguet & Justine Roux, (DDB) Sophie Toque & Virginie Fruchard.